17x ROAS From Facebook Ads

Industry

Fashion & Retail

Services

Facebook Ads / Instagram Ads / PPC

The Brief

Hagley West is a global watch brand established in a small village in the UK. Hagley West had a strong organic presence, but their PPC performance needed improvement.

With an existing ROAS of 250%, the goal was twofold

  1. Leverage organic data strategically to fuel paid campaigns
  2. Significantly increase ROAS while maintaining efficiency

Deliverables

Social PPC Audit / Social PPC Management / Conversion Tracking Set Up

The Approach

  • Data Driven Strategy – Engaged existing data to capture interest, nurture prospects, and build brand loyalty.
  • Smart Audience Targeting – Used organic data to pre-qualify users and guide them through a structured new customer funnel.
  • Storytelling & Emotional Engagement – Created ad sequences introducing the brand and connecting with their audience through a transparent, relatable journey.
  • Layered Retargeting & Offers – Automated movement of prospects through a cycle, nurturing relationships before introducing product ads and promotions.

The Results

17x

Return On Ad Spend

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